Futari Wagyu.

Brief

Futari Wagyu blends traditional Japanese farming practices with the latest Australian agricultural innovations in a pristine environment, resulting in the finest fullblood Wagyu that is prized by restaurants for its fine marbling.

With its rich flavours with a subtle buttery taste and tenderness, it’s a unique taste experience that’s seen Futari export their Wagyu around the world – including to Michelin starred restaurants.

A new front-end website was needed to compliment Futari’s Shopify presence, and act as an improved introduction to marketing their perfect cuts of Wagyu.

What We Did

Lilo selected WordPress as the new platform for the main Futari website, because of it’s customisable designs, SEO-friendliness and general performance. The ability to be completely bespoke was especially crucial, compared to the more rigid structures of Shopify templates.

The final site delivered a more inviting presence for the Futari Wagyu brand, its history – and of course, its products.

To increase visibility of the website, a digital marketing campaign (comprising of an SEO and Google Ads) was initiated.