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Google Ads Management Simple, clear, and built around your goals

Google Ads doesn’t need to feel complicated.

We help you understand what’s happening behind the scenes
so your campaigns actually support your goals — not just generate clicks.

Start your project

Your Google Ads Partner We work with you and keep it simple

We work closely with businesses to make Google Ads feel less overwhelming and far more effective.
Together, we’ll look at how people search for your services and how your ads can meet them at the right moment.

Campaigns shaped around what your audience actually needs

Reporting that makes sense (no confusing dashboards)

Ongoing adjustments based on real data

You stay in the loop without needing to be an ads expert.

Campaigns Built
Around What Matters to You

Every business works differently — your ads should reflect that.
We create strategies based on your goals, whether that’s more enquiries, more sales, or simply more visibility in your market.

  • Budgets planned with intention
  • Targeting that adapts as you learn more about your audience
  • Testing and refining to improve performance over time

It’s about using your budget wisely, not trying to stretch it.

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Remarketing That Feels Helpful, Not Pushy

Most people need a little time before they’re ready to take action.
Remarketing helps you reconnect with people who’ve already shown interest — without being intrusive.

  • Show relevant products or services they’ve already viewed
  • Reach people at the right point in their decision-making
  • Stay present without overwhelming

It’s a simple way to turn “maybe later” into real engagement.

Audits & Ongoing Improvements Keep Things Running Smoothly

Ads can drift or lose efficiency over time — it happens.
We regularly check what’s working and tidy up anything that isn’t.

Spot gaps that might be costing you money

Improve how your ads appear to the right audience

Apply steady updates for healthier long-term performance

Think of it as routine maintenance for your ad strategy.

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Smarter Keyword Choices More Relevant Clicks, Less Waste

Good keyword strategy isn’t about casting a wide net — it’s about attracting the right people.
We focus on search terms that match your goals and filter out anything that doesn’t.

  • In-depth keyword research
  • Ongoing refinements as trends shift
  • A balance between cost, intent, and relevance

The result is more meaningful traffic — not just more traffic.

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Why Work With Lilo

We aim to make Google Ads feel understandable and manageable, rather than something you “hope is working.”

  • Specialists who explain things simply
  • Clear reporting and communication
  • Processes that fit around your business

We focus on clarity, consistency, and strategies grounded in data — not guesswork.

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Google Ads FAQs

How does Lilo improve my Google Ads ROI?

We look at where your budget goes, who you’re reaching, and what results come from each ad — then make adjustments to improve efficiency and conversions.

Can you set up conversion tracking for us?

Yes, we make sure everything is properly tracked so you can see which ads lead to actions like calls, purchases, or enquiries.

What makes Lilo different from other agencies?

We focus on clear communication, consistent optimisation, and helping you understand what’s happening — no hidden processes or confusing reports.

How does targeting help my business?

It ensures your ads appear for the people most likely to be interested, based on demographics, intent, and location. You avoid unnecessary spend and reach a more relevant audience.

Start Your Google Ads Journey with Lilo

We’re a Perth-based team committed to making your advertising straightforward and effective.

If you’re looking for clarity, structure, and a partner who keeps things simple, we’re here to help.

Contact us