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How to Choose an SEO Company

Let’s start with “What is an SEO company”

An SEO company offers Search Engine Optimisation services to companies that want to improve their organic presence to ultimately improve sales and revenue.

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Why is SEO important?
Take a look at our advice on how to choose an SEO company

An SEO specialist will make recommendations on the best way to optimise your website to achieve your goals.

There are 3 main strategies that each SEO specialist should consider. They will implement or advise you on:

Choosing an SEO company for your organic efforts is a big investment and it’s advisable to work with a company that has experience in SEO and web development as these two fields need to work hand in hand.

Why is SEO important?

In case you’ve been too busy running your business to hear about SEO (or living under a rock), here are the basics about why SEO is important for your company.

There are many reasons why SEO is important, but we’ll cover more of that in another article.

In 2024, search engine optimisation (SEO) has definitely become the key to finding opportunities for your business online. To see results with your SEO, you need to invest money, time and patience so the company that you engage with for your SEO strategy should be able to set your mind at ease that they have your best interests at heart.

Take a look at our advice on how to choose an SEO company

Design Project Initiation of client PromptGlass

SEO is a powerful marketing channel. If used correctly, it can greatly affect the growth of your business for years to come. The SEO agency that you choose should be transparent and honest about what they’re able to achieve and they should involve you every step of the way.

If you’re in the market looking for an SEO agency to help your business achieve an increase in organic presence, do not hesitate to contact one of our specialists at Lilo AU to discuss your customised SEO campaign.


Choosing the right SEO company is crucial for your business’s online success. Effective SEO increases website authority, improves local search rankings, drives organic traffic, and boosts conversions. Given the constant changes in SEO, partnering with an experienced and ethical company is essential.

Understand your goals, ensure transparency, and prioritize good communication and regular updates. Focus on companies using reputable tools and ethical practices. Remember, SEO is an investment that requires time and patience. By following these tips, you can find an SEO partner that aligns with your objectives and delivers results. For a customized SEO campaign, contact a specialist at Lilo AU.

Posted on 14 December 2021

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